It is crucial to recheck SEO strategy as Google's secure search is on

The most crucial change that took in the year 2013 was Google's 100% secure search — also called "Keyword Not Provided." Keyword research has always been the functional area for Internet marketers for many years. However, Google has now pressed marketers to think again about their set of guidance on keywords as a way to show the value of their efforts.

SEO In 2014 - A different Perspective

1. Focus on Pages - Pages are now far more important than your keywords. If you are a big brand in the industry keywords are only the way for user to connect with your company.

2. Keywords related Pages - User arrives at your landing pages by searching an answer over internet. Hence, keyword discovery is still a vital part for creating pages that response user queries. Therefore, keyword discovery tools are a very effective way to get the visibility.Build audience-centric content.

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3. Organize, Implement & watch - Page is the latest hub of the SEO World. Measure your pages well, organize, execute and check it for a better conversion rate.

Majestic SEO and Google webmaster tools is a must for secure search settings.

Conclusion:
Google has invented secure search as a long-term solution. Therefore, concentrate more on your pages and not your keywords. Accepting a page-formulated SEO strategy that frames keywords to pages in 2014 would be a clear approach. It is important to center on planning, compliance and supervising to improve page conversion. The tactic will definitely show that SEOs will still "acquire" their authentic place in digital marketing corner in the years ahead.