It is crucial to recheck SEO strategy as Google's secure search is on

The most crucial change that took in the year 2013 was Google's 100% secure search — also called "Keyword Not Provided." Keyword research has always been the functional area for Internet marketers for many years. However, Google has now pressed marketers to think again about their set of guidance on keywords as a way to show the value of their efforts.

SEO In 2014 - A different Perspective

1. Focus on Pages - Pages are now far more important than your keywords. If you are a big brand in the industry keywords are only the way for user to connect with your company.

2. Keywords related Pages - User arrives at your landing pages by searching an answer over internet. Hence, keyword discovery is still a vital part for creating pages that response user queries. Therefore, keyword discovery tools are a very effective way to get the visibility.Build audience-centric content.

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3. Organize, Implement & watch - Page is the latest hub of the SEO World. Measure your pages well, organize, execute and check it for a better conversion rate.

Majestic SEO and Google webmaster tools is a must for secure search settings.

Conclusion:
Google has invented secure search as a long-term solution. Therefore, concentrate more on your pages and not your keywords. Accepting a page-formulated SEO strategy that frames keywords to pages in 2014 would be a clear approach. It is important to center on planning, compliance and supervising to improve page conversion. The tactic will definitely show that SEOs will still "acquire" their authentic place in digital marketing corner in the years ahead.

SEO.co.in Talks about Google's Suggestions on Widget Links

SEO.co.in is an SEO company in India has developed into an acknowledged professional in the SEO industry from the moment the idea of Search Engine Optimization (SEO) has been around in the market. SEO.co.in informs internet marketers about the latest trends and changes in SEO industry to improve their efficiency and make sure client satisfaction. The SEO company in India keeps track of every updates and presents them right away to the industry.

Now, we are here to discuss about the latest update on Google's widget links.

Google's web spam head Matt Cutts informed us via Search Engine land that Google has slightly modified its linking strategy about widget links. The alteration to the linking guideline is now very precisely explained. Matt Cutts suggest placing a nofollow tag within widgets.

Afterwards he gave the explanation and said that many people are not much aware about widget's functionality when they add them to their website. Widget may add unwanted link back (such as a poll) without a nofollow tag. Google ignores or gives no value to these kinds of links as they are sometimes hidden, low quality and appear in many other websites. Google clearly mentioned their approach in their publisher's guidelines.

As per as the new guidelines set by Google SEO.co.in is considering that putting dofollow links in widget is an outdated practice and would avoid that strategy from now on.